![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/b9a3821c-87ac-48b2-8295-dca999f684a9_rw_1920.jpg?h=000e67deadd51b4c4d2b71839341db22)
A compilation of work (primarily within digital and social media) while employed by SmileDirectClub. All work was created, revised, and critiqued by creative directors, copywriters, editors, designers, and internal clients.
World Smile Week
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/f0ee98e5-7b76-4956-9ca0-0ebe33c21505_rw_1200.gif?h=fbee82e814a1790753ff68902749529b)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/c228588b-b4bf-413d-9917-dce1712ee9fe_rw_1200.gif?h=4a75bfc68343f99f9bb7dd088422cb14)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/9980b203-523b-4aeb-9aa5-36d17510c041_rw_1200.gif?h=44b29ab5b28fa728afdba43f08407804)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/2886065e-386a-473e-974a-a867078ba06a_rw_1200.jpg?h=c2032bfdd7e4ea3159d151eda1aaf917)
Halloween
Art direction with 3D designers
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/de382168-2da6-455e-b99f-2ed097df4ca7_rw_1200.jpg?h=8af24edcf1fbfc1fcbe0fcc2b779f010)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/906c8ef8-88af-4f66-8783-b27ba1377a91_rw_1200.jpg?h=aab2f43cad526739ac25285d70ead111)
Singles' Day
Singapore, China — art direction, production
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/b0b130da-99f3-4d88-b243-fa3ee7320d3f_rw_1200.gif?h=c155ac03db07686889e201fc7c7e6d2c)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/f883d240-da82-47fb-8bc2-c3a6049e59d4_rw_1200.jpg?h=1a587fddb9fde4199dc8f04b8958e5f6)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/9da1b6e5-7102-45f1-ba6e-416d0652dbb1_rw_1200.gif?h=2bd4ee4795669992fb8ae85945eebc9f)
Giphy stickers
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/51aa0bbe-1b95-4ad5-a9d5-63a8897d6e55_rw_600.gif?h=d58ddbd664c501b09113bccbff828326)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/90fb8fe9-297c-402b-99f4-ad809af60f6d_rw_600.gif?h=7f13555e4eab2dfa9ba8385d4a001007)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/76c31eb4-d3a0-48a0-87e3-5bead4aeecfd_rw_600.gif?h=8e9195d17e015e9297ea525bed4a3636)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/78d99d0d-245a-4b46-9ade-9f6a20b7618a_rw_600.gif?h=a08478e22c139b7b49e3c8ad68a609c0)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/c47e70a6-ab25-4887-9553-c6c7ea1890da_rw_1200.gif?h=6b25fcedab0a61790c0b8c2446eee044)
"How We Do It"
Art directing :30 TV spot storyboards with artist, CD, and copywriter
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/2dc999ce-060c-4b16-82c8-3440878db3ad_rw_1920.jpg?h=6db7e71dded670a29f81d6801dfd64a5)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/ac412fc2-f8f3-4f83-941e-10356d5974b2_rw_1920.jpg?h=b7392cb1abddc001a2e876043c9a750b)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/a0b053d5-7d71-4474-a147-f3678ce347c2_rw_1920.jpg?h=b2cfd3e373d6575bced983e80f91fd0b)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/658617e9-ec99-4893-91a5-24d233cfd5f1_rw_1920.jpg?h=573fe598097be0cba0d03b871310a503)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/b3833124-51bb-4e1b-8d3e-bec7fa438060_rw_1920.jpg?h=0c125b0c466cccafdadd70b12d92ea46)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/2caceb35-651b-4410-8758-71d81f884772_rw_1920.jpg?h=f3dd5881953b0cbd01b2600ec8b98dbf)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/c96671ae-aa18-41df-9ded-780a82be4a0d_rw_3840.jpg?h=3aa08aa4f68fd61a424523a78deca367)
"Unwrapped"
Year end holiday sale concept
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/3bb640ed-c83a-4383-80f7-06d0890afee6_rw_1200.jpg?h=17bf377acd5c78a38624948877f57831)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/0b95e007-0249-4e43-9e7c-19fbc9659407_rw_1200.jpg?h=4ca426dd8bf2fac5d5664939af11d3c9)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/68ab8481-4098-47bb-9f56-1a887db9c0e5_rw_1200.jpg?h=6ca777b1cd06b0e6214b6092337ab43b)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/a2b1a632-1b82-4f9f-b6cf-05b2c630771b_rw_600.gif?h=0f778d67149b719ecab01e5846ef7b33)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/049bac4a-4e21-46f3-a515-e851c419e358_rw_1200.gif?h=546834961eb5254f77c8ea16ce264e50)
Chinese New Year
Singapore, China, Australia
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/d3d8e681-2872-490e-86fb-d6543a0851b4_rw_1200.jpg?h=005cf973a2c7f9c0de04450d3bda23a0)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/ca79d29a-8c92-4fab-be6a-515eef2f6739_rw_1200.jpg?h=b15e62a3ea257de0e9d6b8cc02c7edf0)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/3a06a4c4-f671-4849-8983-4663e3827bba_rw_1200.jpg?h=565ee58297998ca64251a57b791e2299)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/395dd623-2915-41dd-b48d-3c748e42b420_rw_1200.gif?h=4b8d16d7ca007a7049a7b84b8e081dd3)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/fedb03fe-557d-44b2-9f1c-8d33844c2ff7_rw_1200.gif?h=5e726be94ddf57f0de8f95c2b50819b9)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/9c4114db-4539-47d6-bd4e-0509b84114f3_rw_1200.gif?h=2cd87b54330b0f5176c0dfbcd1dc70e3)
Boxing Day
Canada
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/87623b98-5384-40ce-b9ea-c9d348cffc93_rw_1200.jpg?h=664ca855ed9bc8e40be8d19d639100a4)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/f500e2a1-463c-42fa-816c-20cead3c1392_rw_1200.jpg?h=cffcae517dda51ffbf7a1f317202ac30)
![](https://cdn.myportfolio.com/0b85e148f15291bf3f001f45a787f937/0a146aab-2e28-4866-ac13-8b57e6c92c67_rw_600.gif?h=226693e5fc9f2e0370c2d93133a06937)