Brand guidelines
Below is a template I created while freelancing for a design agency, Pen & Mug, for clients' brand guidelines from a visual standpoint. Further below, you'll find a use case with a small logo and branding project I designed for a client.
Visual identity
This deck presents the exploration of logos and color palettes for the Greater Nashville Venture Capital Association who wanted to modernize the look of their brand. We knew we had to utilize the acronym, given the lengthy character count, and they were looking for something that felt professional and timeless.
The client's choice
Brand guidelines
For this project, the client was not looking for a full package of guidelines so we supplied them with a pared down version.
